Panel: Engineering Monetization and Personalization at Scale in Streaming
Free Ad-Supported Television (FAST) has opened up new opportunities to bring high-quality content to broad audiences without paywalls, reshaping the future of streaming. As platforms expand and converge around personalized, scalable, and monetizable services, technologies like Server-Side Ad Insertion (SSAI) and Client-Side Ad Insertion (SGAI) are transforming how content is delivered and monetized. This panel gathers top technologists from leading media companies to share how they are building and operationalizing the future of streaming—powered by innovation, automation, and inclusive infrastructure that scales with viewer expectations.
Adam Brown
Co-Founder & CTO
Mux
Adam Brown co-founded Mux in 2015 and leads technology and architecture for the developer-first video infrastructure platform. With deep roots in video technology, Adam has built high-performance encoding systems, low‑latency live streaming pipelines, and scalable cloud video infrastructure, including during his time at Zencoder and Brightcove, with additional experience in VR rendering at Otoy.
Known for merging engineering rigor with developer empathy, he’s focused on enabling seamless, scalable video delivery and real-time analytics through API-first products like Mux Video and Mux Data.