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Lessons Learned From Streaming the 2025 Super Bowl to 15.5M Viewers

Olivia Walker

Editor in Chief

Jul 30, 2025

9:30 - 10:15

T-Mobile Park, Main Stage

This presentation details the strategies and technical execution that made live streaming possible for a record-breaking audience. Achieving this level of performance required meticulous preparedness, rigorous load testing, and a relentless focus on operational excellence. From optimizing infrastructure for massive concurrent viewership to implementing cutting-edge low-latency solutions, every aspect of the approach was designed to ensure a flawless viewing experience. Learn key lessons on scaling efficiently, mitigating potential failures, and the critical role of real-time monitoring in delivering an uninterrupted, high-quality stream to millions.

Reserve Your Spot–In Person or Online!

This hands-on workshop is available in person on Day 2 of BuffConf at SURF Incubator in Seattle and live on Twitch. Spots are limited for in-person attendees, so RSVP soon!


Add your name and email and we’ll send you a reminder the day before the event so you don’t miss it. It’s quick, easy, and totally worth it.

How will you attend?
In person (Seattle - SURF Incubator)
Virtually (Twitch livestream)

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